Digital Ink Technologies Inc.
Digital Ink Technologies Inc. (“Digital Ink Technologies”, “we”, “us”, or “our”) recognizes the importance of privacy and the sensitivity of Personal Information. We are committed to managing Personal Information responsibly and in compliance with applicable privacy laws, including Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA).
This Privacy Policy explains how we collect, use, disclose, store, and protect Personal Information in the course of our business activities.
1. Definition of Personal Information
“Personal Information” means information about an identifiable individual as defined under PIPEDA. This does not include an employee’s name, title, business address, or business telephone number. Business email addresses and identifiable survey responses are considered Personal Information.
2. Consent
By providing Personal Information to us, you consent to its collection, use, and disclosure as outlined in this Privacy Policy.
Where required by applicable law, we will obtain express consent before using Personal Information for new or additional purposes. Consent may be withdrawn at any time, subject to legal or contractual restrictions and reasonable notice.
3. Collection & Use of Personal Information
We collect and use Personal Information for purposes including:
Providing contracted products and services
Managing client relationships
Processing payments and collecting fees
Communicating about services, updates, or offerings
Improving our website and service delivery
Meeting legal and regulatory requirements
Provision of services is not conditional on consent for unrelated marketing purposes.
4. Use Without Consent
We may use Personal Information without consent where permitted or required by law, including to:
Collect outstanding debts
Comply with subpoenas, warrants, or court orders
Investigate legal breaches or violations
Protect the interests of an individual where consent cannot be obtained in a timely manner
5. Third-Party Information
If you provide us with Personal Information about another individual or entity, you represent that you have obtained the necessary authorization and consent. You agree to indemnify us for any losses arising from unauthorized disclosure.
6. Storage & Cross-Border Transfers
Personal Information may be stored or accessed in Canada or the United States using secure third-party servers. Where data is stored outside Canada, it may be subject to foreign laws, including lawful access by foreign authorities.
If you wish to restrict storage to Canada only, you must notify us in writing, and we will make commercially reasonable efforts to accommodate your request.
7. Cookies & Website Data
Our website uses session cookies and similar technologies to:
Analyze website traffic
Improve functionality and user experience
Conduct anonymous market research
Cookies do not collect Personal Information that directly identifies individuals. You may disable cookies in your browser settings; however, some site functionality may be limited.
8. Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage users to review their privacy policies before providing Personal Information.
9. Retention of Personal Information
Personal Information is retained only as long as necessary for the purposes for which it was collected, or as required by law. Any use beyond five (5) years from last collection requires renewed consent, except where necessary to provide services or collect fees.
10. Safeguards
We use physical, organizational, and technological safeguards appropriate to the sensitivity of the Personal Information to protect against loss, theft, unauthorized access, disclosure, or misuse.
Despite these measures, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
11. Access & Correction
You may request access to or correction of your Personal Information by contacting our Privacy Officer. Access may be limited where disclosure would:
Compromise security or confidentiality
Impact the privacy of others
Reveal confidential commercial information
Reasonable fees may apply for reproduction or transmission.
12. Accuracy
We rely on you to keep your Personal Information accurate and up to date. Corrections will be made promptly once inaccuracies are verified.
13. Governing Law
This Privacy Policy is governed by Canadian federal and Ontario provincial privacy laws. Where Personal Information is used in other jurisdictions, the more stringent legal requirements will apply.
14. Complaints & Inquiries
Questions, access requests, or complaints regarding this Privacy Policy may be directed to:
Privacy Officer
Digital Ink Technologies Inc.
101 Brock Street South, 2nd Floor
Whitby, Ontario, Canada
L1N 4J9
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